PROPERTY MARKETING AWARDS

The annual Property Marketing Awards celebrate the year’s very best, most effective, as well as the most innovative and creative marketing campaigns around the UK property industry.

Judged by marketing professionals at the top of their respective fields, the awards are designed to encourage excellence. The PMAs are also a barometer of changing trends in the sector and a great opportunity to network with colleagues, clients, business associates and competitors.

This year’s event was hosted by BBC Question of Sport captain, Matt Dawson MBE.

 

The awards are organised by the Worshipful Company of Chartered Surveyors, one of the many long-established livery companies in the City of London, in partnership with leading industry magazine, Estates Gazette. The shortlist is always guaranteed to include some of the most talked-about and successful marketing campaigns of the year.

London developer Pocket Living won the top award at the 24th annual Property Marketing Awards.  Pocket’s affordable apartments are designed for London’s middle earning young ‘city makers’ who cannot afford to make London their home.

The independent PMA jury led by Thomas Brown, was unanimous in its choice, despite strong competition. The winning team impressed the judges across the board with a campaign that delivered great marketing thinking, for a great cause. This winning team demonstrated style, effectiveness and commitment from strategy right through to impact, and they did it with significant passion and flair, said the judges. The Pocket Living team also picked up the coveted In-House Marketing Team of the Year Award.

Lucian Smithers, Pocket’s Director of Sales and Marketing said, “The industry doesn’t know what to make of us – we don’t really fit into a category box, but the consumers get it.  Affordable housing is complicated and we make it as simple as possible. It’s been a big year for us!”

Other big winners on the night included Siren Design for Best Marketing Campaign, London Offices with One Queen Caroline Street for their client Landid.  This is the second year in a row that Siren have picked up the prestigious London Office award.  The judges commented that they had made the marketing money work hard with some smart ideas.

 

  • PMA 2017 will open for entries in January. Follow @PropMarAwards for news.

     

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  • 3rd Annual Marketing Summit - what delegates said..

Winners

Winners of the 2016 Property Marketing Awards

  • Best Marketing Campaign: London Offices
  • Best Marketing Campaign: Retail, Industrial and Logistics
  • Best Research or Annual Report
  • Best Marketing Campaign: Residential - New Build
  • Best Marketing Campaign: Residential Regeneration
  • Best Marketing Campaign: Mixed Use, including Regeneration
  • Best Website: Corporate or Project
  • Best Place-Based Marketing Campaign
  • Best Digital Marketing Campaign
  • In-House Marketing Team of the Year
  • Grand Prix

The Judges

SHORTLIST

To review this year's shortlist, please click on the category below

  • Best Marketing Campaign: London Offices +
  • Best Marketing Campaign: Retail, Industrial and Logistics +
  • Best Marketing Campaign: Mixed Use, including Regeneration +
  • Best Place-Based Marketing Campaign +
  • Best Research or Annual Report +
  • Best Marketing Campaign: Residential – New Build +
  • Best Marketing Campaign: Residential – Regeneration +
  • Best Website: Corporate or Project +
  • Best Digital Marketing Campaign +
  • Best In-house Marketing Team +

Become a Sponsor

The Property Marketing Awards are an excellent opportunity to be associated with the definitive awards that recognise excellence in property marketing. Organised by the Worshipful Company of Chartered Surveyors in partnership with Estates Gazette and the Property Marketing Summit, 2017 will mark the 25th anniversary of the awards.

For information about sponsorship opportunities in 2017 please contact us.

Please contact: Colin Peacock, Awards Chairman
T: 07836 612796
E: colin.peacock@
propertymarketingawards.co.uk